Following the success of the main Bored Ape Yacht Club series, Yuga Labs released an updated mutant version which became an instant NFT success. As Mutant Apes gained more notoriety, becoming a new digital status symbol, brands and companies saw new opportunities to expand the IP into other business sectors.
NetGaming, the triple-A online casino game developer, joined the Mutant Ape Yacht Club, purchasing 4 MAYC NFTs. NetGaming’s OpenSea account shows the company acquired mutant #14988, #9054, #8978, and #2810 in November of 2021.
As Mutant’s IP gains positive momentum among younger audiences, NetGaming plans to use the Mutant brand and create its own casino game. NetGaming is among the most widely acclaimed online casino game developers, and such a move will help spread the IP into the gambling scene.
In a press release, NetGaming emphasized that they understand the value of the NFT market and how NFT brands are amplifying their exposure to new markets.
NetGaming announced that their first Mutant Ape Yacht Club slot game is expected to be released at the end of Q2 of 2022. In addition, the company, whose games are among the most received slots across high-end casinos, wants to deliver the first high-quality slot game that uses the Mutant Ape Yacht club IP.
As the BAYC ecosystem and community grow, their brand is getting more and more associated with gambling ventures. Most recently, the APE token has been integrated and is being used by BetOnline, one of the first online platforms to accept BTC deposits.
NFTs and gambling
Without a doubt, NFTs will change how players perceive gambling. As upcoming generations are aware that NFTs and Metaverse casinos are gathering momentum by offering new immersive play, Blue-chip NFTs aesthetic will be licensed and used in some online gambling environments.
Not only that, but metaverse casinos will allow NFT holders to use their NFTs while also playing a branded casino game. This extends the interlink between ownership and participation to create new immersive gameplays for everyone involved.
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